Wednesday, September 3, 2008

Marketing Screw Up

Hi,

Today I just had an arguments with my managements discussed over the task that I have to carry on taking more products to sell to customer.In fact in my opinion this marketing strategy is a blunder and can not withstand any pressure feed back from principal and customer, hence the problems is bottle necking and jammed at one point the internal conflict will happen and the incumbent will be confused in how to accomplish his sales target.

I don't understand what kind of office politics they are playing, since the old school thumbs says it is cost efficiency and I agree in that opinion, but jamming the multiproducts is over driven by some characters who thinks on cut savings is required without thinking of sales operations.

Since I am only middle management and I couldn't afford to debate my director, the only thing I can do is just get along and do what I can do, yet I will not put more effort, because if I do that, I will get stress and sick. Since all balls are on my head, I am going to do marketing guerrilla to every customer by increasing sales potentials and branding awareness. This marketing strategy will works, since in the past I have done that and will put the pressure back to internal office and can get lots of tensions, that's the real game and if the director put the blame all I can say is, I am just doing what you have told.

Marketing strategy only applies if people in top managements is really sharp about what is happening in sales operations and not just doing pinpoint and mixing with cut cost budget, they should put the right man in the right place. Terminate the employee who has the attitude ass kissing to management. This kind of behaviour is like cancer, all they do is just playing office politics and never really care about professionalism ethics. I don't understand why the owner of the company is blind not seeing this thing.

Well, I guess that's balance of live and we only can get along and play the games, sometimes you just have to play office politics if you want to survive although you don't like it.

I never like office politics, but this time I am going to play my tunes and putting the chaos theory for my benefit. You know what chaos theory is, if everything is already screw up and messed and definitely it is not your fault it is somebody else mess, first don't try to fix it, you will be insane, put another screw up to your benefits, hence the chaos theory is another chaos will occur chaos and everything is balance and you will benefit.

Please try and good luck

Monday, September 1, 2008

The Relations between Marketing Strategy and Personal Relationship

Hi,

In this article the author would like to emphasize the relations between the marketing strategy and correlations within personal relationship with clients and or customer. The ethic start firstly to build your image in front of your potentials customer by being right attitude, on time commitment and first foremost is smiling face you have to give them.

Why this is important ,to generate effective communications you must be friendly first to your customer, don't rush by product knowledge presentation though your good at it.People don't like being a subject or propaganda or victims of someones' campaign,realisations this objective on human behaviour is first and foremost important before you apply any techniques in any marketing field.You must make the chemistry works, make friends with them, as the old saying says, it is easy making enemy yet difficult to make friends, this old sayings if we really understood the philosophy has deeper meanings, it can be if you have many friends, one day if you are in trouble they will pull you out of the chaos situations,it doesn't matter whether your right or wrong, as the eastern people would have this opinion on friendship is like tying up with blood adhesion's on their hands, very sacred indeed.

Now lets get back to the topic, stressing on relationship with customer is basic, you see in any marketing, home business and home based business, they say relationship is product, you will not sell something if your relationship is on the line.Having an outgoing personality in marketing field is also very important, thus it will be plus point for you to be an approachable guy, especially if you were given a task to complete the mission in short time.This is a requirements for high calibre marketing personal, he must be good at every aspects as an entrepreneur. Systematic, eloquence, knowledgeable, easy going and practical.

Winning friendship is also an important issue to work out your marketing strategy, have you ever had a situation where you were in a corner, and the only person who can plug is the persons' having difficult attitude to work with, this is a challenge for any marketing newbies if they want to exercise their skills, he must be persuasive and very adaptive to any people and situations, only then he can survive, must not think too much yet you have to push over effortlessly.

I know for youngster who doesn't have outgoing personality reading this article will be a discouragement, but I must say you have to willing to accept the challenge, why? If you have done your marketing exercise and overcome obstacle, you will enjoy the game of playing this marketing strategy and you will become more sensitive and receptive to any situations and moreover you will learn many things, once if you are ready you can make your own business and stop working for people, anyway that is our dream isn't it. Having to have your own company.

Saturday, August 30, 2008

Marketing Chaos

Basic succeed in the final achievement in marketing strategy for final results, really depends on the character of top management in a company where you work for. The problems working as middle management as to find resolutions between top management of corporate and realizing the market war games in the field are not easy. Sometimes when you have a supervisor or superior that was too long sitting in a comfort zone, that is absent in daily sales and marketing strategy in fields, persist in the opinion to do his way to their subordinate without even asking the opinion is a blunder.


What happens if the strategy of top management fails and deviates in 60% off target, first it is not going to save any one forecast, and getting back on the right track is also not easy, with the calculation of the competition as they keep pressing the market share.


To obtain market strategy in any business, it does not matter whether it is home business, home based business and internet marketing. What you need to do is consolidate with top, middle and lower management with full effort on detail how to tackle the competition, and not just quick and split decisions with high margin of errors. Or they often call it a fire fighting management; do you know what that terminology is? Yes , where you see a fire in certain spot you just go there and try to put it off, this kind of exercise will not work on any level of strategy either it is for marketing, operation even project management.


The executive director is responsible in balancing between market strategy, financial strategy and operation.


The essence of these 3 key elements will occur in failure if the overall management is lacking experience in exercising and the corporate is working insufficient by the terms of incompetence attitude.


The punishment will happens to company by suffering in chaotic environments at work place and target achievements is bound to fail 80%, more over the spirit of the employee will be demoted.


We all learned from very bad experience and not making the same mistake, if the errors was repeated, top management will get the blame or try to get an escape goat.

Friday, August 29, 2008

Home Business and Home Based Business Advice for Newcomers

Starting their Home Business especially for newcomers, frequent they quit to often before succeed came, the reasons for this, it is a matter of attitude and mindset of the persons. Maybe they are sick browsing around searching for the right home business, home based business and internet marketing. So many can be found and it is not their fault if they got frustrated in early stages.

Next point is the essentiality of getting traffics, looks simple, basic is getting traffics free, it can be done by SEO, the techniques requires many steps, but once you have master it, everything will be easy. Other ways I jump into experience by promoting your online home business to offline. Both ways should be done. Like doing list building, network marketing, word of mouth and or Viral Marketing, these techniques need time to adjust itself in on air. But once you have established yourself on Viral marketing, you venture at a point that your name will be in fame.

Strategic implemented through very thorough research on keywords on Google Keywords Tool and double check with PPC Google, in Internet Marketing on masters level they buy this software tools for keywords for any adjustments on what Google algorithm, what you must do as Internet marketing, is looking for profitable niche markets, through keywords selections, and must have good mentors to assist you.

In my experience different masters use different methods, in my opinion it’s ok as long as their theory works, I pick up what would be the most practical ways to get results and money. I am not a narrow minded person. In this Internet Marketing you always have to be open minded, yet selective as well.

Another offset to success in this home business, is always responds to any feed backs from your readers, this way you will also have good back links foundation to build your establishments in SEO techniques.

The other is improving your products quality for digital products, aiming the right customer with specific niche market and sub niche would give you extra plus point

Thursday, August 28, 2008

Marketing using Websites as Tools and Advantages

Marketing, Home Business, Home Based Business, Internet Marketing

Prevailing days many consultants in websites marketing sells their skills to help the site owner to impress their viewers or readers as to attract impressions and make them want to come back and see more on what is happening. This professionals helps is plus point to those wanting to use their expertise.

Afterwards the online business, or as I may say home business putting effort applying promotions. The factor key success to achieve viewers to revert at our sites, is by promoting techniques, recently they flourish their websites with eye catching templates and beautiful pictures or stamping video with recent news or issues.

One or more idea on these promotions techniques is the persons have to be extremely creative on article contents blending with what ever your promoting side bar, colorful enticed to eyes. Yes it is a lot of hard work to do it, the aim is getting promoted. For home business owner, this particular job has many repetition, incumbent should have passions about it, otherwise it will become dull and most likely you have to update and relearn every literature you have read and combining with your daily experience.

If you are a person with huge pocket for advertising, and do not want to worry about explanation above, you can hire an advertising agencies to give you cosmetics make up to your sites and do your promotions. But be careful and don’t get carry away, since these pro’s doesn’t guarantee anything to your traffic achievements.

The best tips is you promo within yourselves, because you’re the only one who really know about yourself, it doesn’t matter if you are non professional marketer to have promotions idea, every human beings as I believed have their own advantages, and selling your self is within your nature since you are born. Do you remember when you were a kid and you were crying to get what you want to your Mom and Daddy, and finally they give up because they can’t stand the noise. It is nature to call that selling point attention or as grown up we called it promotions.

Wednesday, August 27, 2008

Internet Marketing and Financial Impact

Marketing, Home Business, Home Based Business, Internet Marketing


Many reasons people start their Internet Marketing , Home Business and or Home Based Business.The reasons for that questions is they have to prosper in their lifestyle from rags to self sufficient, and riches and millionaire.
Yet in doing so , sometime people in home business tends to do the same old thing without any research or good mentor to help them to improve their skill, it is understandable if the reasons not going to coaching with top gun mentor as the words expensive and under budget haunted the newbie’s.
And you know what happens next, they are running still, no progress.
How is that possible? My dear readers you know this is home business or home based business as you call it, it all starts with the word marketing, the word is derived into specific category if anyone wants to pursue success in their business, marketing strategic planning, marketing research, etc.

The impact on the products always uses 4 P, Production, Promotion, and Price and Packaging, it launches different type of several input and output depending on the size of the products, or lets profitable margin. It’s the factors of reducing cost and last promotions, the analogy is the basics of marketing, if you get involve in home business, home based business and internet marketing, same rules apply, for digital products you don’t have to worry about delivery or broken goods, it is all safe, it is promotions that you have to worry about, promotions takes hugest factor and the only way is getting the high traffic each day, this is the big challenge.

Next discussions is about keeping an eye to your competitor, why you should care, because you are not the only one who is number one in your product and promotions. If the products have equivalent quality, you need to worry about the promotions; the first company or persons controlling the promotions are likely to be a winner in this rat race.
After market or you can say maintaining your customer after selling, back up, support and or helping them with problems is also important. If the service is good, the existing customer wills referral your name and it is a plus point.

Impacting on these financially concludes to the overall performances of working etiquette to achieve your goal setting, unless if applied half heartedly, the results will be disappointment.

Marketing, Home Business, Home Based Business, Internet Marketing

Marketing, Home Business, Home Based Business, Internet Marketing
Hi,
Lots and recent Internet marketing people whom previously had occupation as offline Marketing, this kind of people as they were conducted to online marketing, home business and home based business, is the type person fast learner category.
Although the person has zero experience in home business, home based business and Internet marketing, yet the mindset concept thinking has built his foundation to think analytically towards any product in home business, home based business and Internet marketing and adapting very easy to catch the idea what was the definition of affiliate marketing, Google AdSense, etc.
Opposites wise, people who jump into home business, home based business and Internet marketing with no experience as Marketing in offline, it is very difficult to make them understand the concept what was home business, home based business and Internet marketing is about, some were found skeptical.To be honest it is not their fault, especially if the persons is role model in marketing views and have had success preceedings, their mindset would says, you must meet some one or direct contact to your business partner, that's what they are told from their previous experiences, though partly do have positive mindset on home business, home based business and Internet marketing.
For people who are mediocre and living average reputations in their daily business, if offered Internet marketing as a solutions to achieve more progress, some would jump to it and take action, others would think about and the rest is in discouragement.
Facts remain for hungry marketing who lived for their passions and looking for great challenge in their live, they will take the opportunity into home based business not because the promise, maybe I was wrong, also the challenge to learn new things in this millennium.
I would bet people in this new age is familiar with social networking take example as Friendster, Facebook, and many things you can find social bookmarking.
It would be awesome if you can succeed in the home business, home based business and Internet marketing also offline marketing.It's like you have 2 lives, if 1 is dead business you have reserve and still playing in the field.
Please take advice as above article is based on my observations and the age of Internet Marketing, would vary from 18 years to 60 years old, many exposed are young turks who has succeed in their early 20's.
I hope you all have an nice day